November 15, 2021
Premier hair salon plunges into the digital world.

Interactive Group is honored to help our client, Jmax Salon, with its first website, Jmax Salon is the premier hair salon experience in Johnson City, TN. We enjoyed working with the folks at Jmax Salon to design the perfect website, as well as setting up their SEO and assisting with their social media and […]

November 16, 2021
TikTok Shares New Insights into Holiday Shopping Trends to Assist in Campaign Planning

By Andrew Hutchinson, Content and Social Media Manager, Social Media Today. Is TikTok part of your holiday marketing strategy? The fast-growing video platform has become the place to be for many young consumers, and it’s increasingly driving the latest trends, which extends to products and consumer behavior as well. Indeed, even last year, TikTok says that 80% […]

November 18, 2021
Facebook Adds New Monetization Tools for Creators, Continues its Battle with Apple Over Fees

By Andrew Hutchinson, Content and Social Media Manager, Social Media Today. Facebook – now Meta - is still not happy with Apple, and its insistence on taking a 30% cut of fan subscriptions, along with any other in-app purchase. And it’s gradually finding ways to fight back, and help users subvert Apple’s transaction fees. Its latest element […]

December 8, 2021
The Importance of Your Google My Business (GMB) Listing

By Genie O’Loughlin of Dragon Horse One of the most important tools any local business has for being discovered online is their Google My Business account. While your website is table stakes, your GMB account actually has a great deal of influence on how visible your brand is on Google search results, so it’s absolutely vital […]

December 14, 2021
Snapchat Outlines Advanced AR Options

By Andrew Hutchinson, Content and Social Media Manager, Social Media Today.  Snapchat has held its annual Lens Fest AR showcase event, which was once again hosted digitally this year due to COVID impacts. Lens Fest provides a platform for Snap to show off its latest advances in AR, and where it’s headed with the technology, which this […]

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