October 12, 2021
32 Social Media Video Marketing Stats You Need to Know in 2022

By Mark Walker-Ford, Managing Director at Red Website Design. Is 2022 the year you finally invest in a video marketing strategy? Want to learn about video across the different social media platforms? The team from Deposit Photos share the stats you need to know in this infographic. They break things down as follows: Video marketing overview YouTube video […]

October 14, 2021
Your customers want SMS

Did you know that 95% of text messages are opened within 3 minutes? Or that consumers are twice as likely to prefer texting over any other communication method? SMS marketing is impactful, timely, and wanted by your customers. Not sure where to begin? Our ultimate guide to SMS marketing will take you step-by-step through the […]

October 15, 2021
Instagram Adds Reels Ads into its Marketing API

By Andrew Hutchinson, Content and Social Media Manager, Social Media Today. Facebook’s looking to expand the usage of Reels ads by adding Reels ad placements into its Instagram Marketing API, which will essentially enable approved third-party platforms to facilitate Reels ads creation within their digital ads flow. As explained by Facebook: “We now allow for Reels Ads placements […]

October 19, 2021
Instagram Adds Live-Stream Scheduling to Drive More Awareness and Viewers

By Andrew Hutchinson, Content and Social Media Manager, Social Media Today. This could be a valuable addition – Instagram has added a new option to schedule upcoming IG Live broadcasts in the app, with users then able to tap through to get a reminder notification on the day of the broadcast. A post shared by Instagram’s @Creators (@creators) […]

October 29, 2021
LinkedIn Launches New Freelancer Connection Tools to Lean into the Rising Gig Economy

By Andrew Hutchinson, Content and Social Media Manager, Social Media Today. LinkedIn’s looking to facilitate more opportunities for freelancers with the expansion of its Services Marketplace,  which essentially builds upon its ‘Services’ listings for profiles, designed to better enable brands and freelancers to connect. LinkedIn launched an initial beta test of its Services Marketplace back in February, and […]

October 29, 2021
10 SEO tips for small businesses

Easy ways to get your website found by more customers There’s no use in investing time and money to build a beautiful website if your customers can’t find it. But how can you make your site stand out in the ocean of content on the Internet? Search engine optimization (SEO) is how you help customers find […]

November 1, 2021
A Quick Guide to Effective Hashtag Use

By Emma Wiltshire, Community Manager, Social Media Today. While they’ve been a part of the social media landscape since pretty much the beginning, many people still don’t understand the use or value of hashtags, or how to choose the right tags to include in your posts. Many still hashtag random words (#happy) or create their own […]

November 4, 2021
LinkedIn Adds New Tools for Company Pages, Including Workplace Flexibility Listings and Competitor Tracking

By Andrew Hutchinson, Content and Social Media Manager, Social Media Today. With the post-pandemic recovery now starting to take shape, many people are seeking new jobs, and many businesses are looking to bring on new employees as they re-open and plan for a brighter future ahead. This presents significant opportunity for LinkedIn, and as it seeks […]

November 10, 2021
Facebook Shares Messaging Tips for Businesses Ahead of the Holidays

By Andrew Hutchinson, Content and Social Media Manager, Social Media Today. With the holiday rush about to get fully underway, Facebook is this week sharing a range of business and marketing tips via video sessions with internal experts, to help brands get their processes in line, and get the most out of the season. The first video in […]

November 12, 2021
Google's Latest Update: Have You Adapted Your SEO Strategy Accordingly?

By Mark Walker-Ford, Managing Director at Red Website Design. Have you experienced a drop in organic Google traffic in 2021? Could you have been affected by Google’s Page Experience update? The team from Attrock share their guide to Google’s big 2021 update, and how to adapt your SEO strategy for 2022, in this infographic. They break things down […]

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