Email and OmniChannel Marketing

Omnichannel marketing is one of the business buzzwords many non-marketers roll their eyes at but it refers to a significant shift from the multichannel marketing approach: Customers are now offered an integrated experience. This means that no matter how the customer chooses to engage with you, whether it’s via your website, mobile app, Facebook page, a phone call or in your physical store, they’ll have the exact same experience. How they engage makes no difference to what they encounter in their purchasing journey with you.

Our platform allows us to provide a wide range of cost-effective, automated email campaigns that help you aquired new cutomers and retain existing customers while keeping your “brand” and your message consistant through all of the available channels – Email, SMS Texting, Webhooks and social media using a streamlined automated process that follows your customers regardless of what medium they use.

Use your email list to retain your existing customers

Retaining customers is important for any business. Ensure that you stay top-of-mind with customers that have already done business with you and keep them coming back.

We can use your existing customer list and even work with 3rd party affinity program providers to help you grow customer loyalty with a customized campaign custom built to target, nurture and retain your best customers.

Use Our Email List to reach new customers

With a verified email list of over 50,000 in Lee County, we can target emails based on several different criteria (age, gender, zip code and more..) that will put you in front of new customers.

Want to target outside Lee County? Our list extends to every county in Florida with almost 800,000 verified addresses.

“If Social Media is the cocktail party, then email marketing is the ‘meet up for coffee’. The original 1 to 1 channel.”

Erik Harbison

EMAIL MARKETING IS EFFECTIVE AT REACHING YOUR PERFECT CUSTOMER

•Email marketing has an ROI of 3800%. – DMA

•Email is 40 times more effective at acquiring new customers than Facebook or Twitter. – McKinsey

•72% people prefer to receive promotional content through email, compared to 17% who prefer social media. – MarketingSherpa

Email marketing drives more conversions than any other marketing channel, including search and social. – Monetate

EMAIL REACHES USERS ON THEIR PHONES

•About 53% of emails are opened on mobile devices. – Campaign Monitor

•75% of Gmail’s 900M users access their accounts via mobile devices. –TechCrunch

•One out of every three clicks within an email occurs on a mobile device. – Campaign Monitor

•Mobile readers who open an email a second time from a computer are 65% more likely to click through. – Campaign Monitor

EMAIL CAMPAIGNS ENGAGE USERS

•You are 6x more likely to get a click-through from an email campaign than you are from a tweet.- Campaign Monitor

•When it comes to purchases made as a result of receiving a marketing message, email has the highest conversion rate (66%), when compared to social, direct mail and more. – DMA

•72% people prefer to receive promotional content through email, compared to 17% who prefer social media. – MarketingSherpa

•Email subscribers are 3 times more likely to share your content via social media than visitors from other sources. – QuickSprout

Well structured Emails

Matter!

Let’s Get Started

Ready To Make a Real Change? Let’s Build this Thing Together!